Posts Tagged ‘Rose Garden’

Welcome to JumpTown

Monday, November 2nd, 2009


When I joined the Trail Blazers two years ago, I was charged with building our brand to a level where we are once again regarded within our industry as one of the best sports/entertainment organizations in the world.

Achieving that lofty goal means more than running a viable business. It means recognizing and embracing our corporate social responsibility to have a positive impact on our city, our stakeholders, our employees, our environment and our neighborhood.  It is a commitment we take very seriously.

It’s why we have built a team to reflect the values that Portlanders hold dear. It is why we answer the call to “make it better” by serving the Portland community with programs that touched the lives of more than 100,000 Portlanders last season, and it’s why we are committed to the development of a green, vibrant and economically viable Rose Quarter.

As a resident of Portland, my interest in the Rose Quarter is also personal. I want to help foster a vision that’s a source of neighborhood pride, a benefit to the local economy and a community gathering place for the city I love.

For that to happen, our vision needs to reflect the desires of a diverse community. We are excited to launch this Web site to begin the conversation, provide information about the project and to provide a forum for interested citizens to share with us their ideas and opinions.

Take a look and let us know what you think. We want this project to be rooted in Portland values – which is why we’re eager to hear what you think.

Thanks for your interest in a bright future for the Rose Quarter.

Sincerely,

LarryMiller

Larry Miller

President, Portland Trail Blazers

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Why JumpTown?

Sunday, November 1st, 2009

“Rose Quarter development project” is quite a mouthful, so everyone involved in the project felt we needed to come up with a working title that reflected the project’s vision and ideals.

The search was called off after we were made aware of Robert Dietsche’s book, entitled “Jumptown: The Golden Years of Portland Jazz”, that chronicles the vibrant pre-Coliseum neighborhood that once existed on the current site of the Rose Quarter.

The name was a perfect fit from the moment we first heard it. It pays homage to the neighborhood’s history, it’s a reminder of the active neighborhood we are seeking to create and serves as a perfect moniker to reflect a district that will sit at the intersection of music, culture and sport.

At this point, again, it is a working title. The City of Portland, the PDC, the Stakeholder Advisory Committee and concerned citizens throughout Portland will have a chance to provide input throughout the project.

For now, when you hear “JumpTown,” consider it synonymous with our vision to improve and develop the Rose Quarter for the betterment of Portland.

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